Company makes an app that helps you switch from another company's phone

One company that makes a smartphone wants you to switch from another smartphone and use its smartphone instead.

Maybe it’s HTC.

Maybe it’s Samsung.

Maybe it’s LG.

Maybe it’s Motorola.

Maybe it’s built in to Google+. (Erm, yeah. Maybe time to rethink that, Google.)

Or, yes, now it’s Apple with an app to help you switch from Android.